Tag: SEphora

2020

AR fitting cosmetics from Sephora

There is a good reason why women almost do not buy cosmetics online. It is simple: without tactile contact, there is no clear understanding of whether you will like the color of lipstick, shade of Foundation, etc. This understanding is given only by direct fitting in the store. But now AR changing rules of trying on the cosmetics.

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#TIMBERLAND

Fitting clothes in AR format from Timberland

Augmented reality has given the world a new phenomenon: AR fitting. Most people find fitting clothes inconvenient, because it takes a lot of time. Who did not worry about it: tried it on, you need to get dressed again and choose something else, go back to the fitting room or drive around the sales floor…  ...

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#BOEING

Manufacturing parts using augmented reality

No less than in entertainment, augmented reality applications are used in production. When implemented correctly, they speed up and facilitate communication and simplify work operations. How exactly? As an example, let's take the company Boeing - one of the leaders in the global aviation industry. Their operators put on ar glasses with an ar app - and something changed. ...

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#POKEMON GO

How augmented reality helped Pokemon Go

A new round of activity that gave hope to the successful future of AR technology occurred in 2016 with the release of the game Pokemon Go. It was the first widely known augmented reality in the world. ...

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#COCA-COLA

Charity event from Coca-Cola and WWF

Coca Cola actively uses augmented reality in the areas of B2C, B2B, as well as at its charity events. We can say that the company has almost fully mastered the augmented reality technologies in its business processes.   ...

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